unsales

I am a huge believer in unsales. And not in the pharmaceutical industry sense. Because “shipping is a feature“, and because I intensely dislike the “do it for me, then hand me the keys” mentality, I routinely follow the unsales methodology. What is unsales? It is [almost] only selling what a customer can use today. I …
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evaluating “work from home” “opportunities”

It seems the number of advertised “work from home” “opportunities has gone ever higher since the advent of prolific social networking. A not insignificant portion of these opportunities really are legitimate – 31, Avon, Mary Kay … – but a lot of them at the very least feel scammy. The good ones tell you everything you …
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the art of seduction by robert greene

Warning: This book contains, in places, intense terminology, and is directed at mentally-mature audiences Now back to our regularly-scheduled bog post After having read {{The 48 Laws of Power}} (and enjoying it), I decided to read some of {{Robert Greene}}’s other popular works. So, I read {{Mastery}}. And then I read {{The Art of Seduction}}. …
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the failure of the technical sales cycle in enterprise software

Specifically in the realm of data center management and {{automation}} software, but applicable to all other niches, sales people are too focused on this quarter, their commission, and getting ink on the page. In the broader context of the software companies producing tools / products, there is a general focus of getting to the next customer – forgetting …
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